marketing

 marketing Essay

Micro-Environment

Detergent

Zoo as well as Wild Your life Park

Company Name

Wave (Powdered Detergent)

Zoo Negeri (National zoo of Malaysia)

Competitors

Sadaf

Kllenmatic

Top rated

Give me white-colored

Eeze Clean

Kuala Lumpur Bird Park

Zoo Taiping & Nighttime Safari

Tiergarten Melaka

Tiergarten Negeri Johor

Lok Kawi Wildlife Area

Suppliers

Kinta Powdertec Sdn. Bhd (sodium carbonate)

Timur Network Sdn. Bhd. (Sodium Sulfate)

Everbest Technology Sdn. Bhd. (Alkyl Sulfate)

Offers a Dye-Tech Sdn Bhd (Sodium Polyacrylate)

Best Brilliant Import & Export Co., Ltd. (Silicate)

Handan YuTe Chemicals Co., Ltd (Ethoxylate)

GLOBA FOOD TRADING Sdn. Bhd (Cellulase)

Asia Veterinary Sdn. Bhd. (water)

Shenyang Jinhailongxing Agriculture And Animal Husbandry Science And Technology Company., Ltd. (animal feed) Lovinna enterprise (aquarium supplies)

Ecosystem Harmonic Alternatives (plants and fertilizers)

Dongguan Dingqi Washing Supplies Company., Ltd. (Cleaning Supplies) Alex Manufacturer Sdn. Bhd. (wire mesh)

Chun Hoe Trading Sdn. Bhd. (Barbed Wire)

Intermediaries

Tesco (reseller)

Jusco (reseller)

Melange (reseller)

Aeon (reseller)

Maybank (financial)

Cool Storage (reseller)

Yin Choon Sdn. Bhd. (distributor)

Trip advisor (marketing services agency)

TimeOut Kuala Lumpur (Service Agency)

Cab Auto Cost (transportation)

Quick KL (transportation)

Maybank (financial)

Bank Negara ( financial)

Publicis Malaysia (Marketing services agency)

Customers

Home

Hotel

Passenger

Student

Laundry

School children

Traveler

Families

Journalists

Photographers

Public

TV advertisements (media)

Magazine & magazines (media)

Halal Industry Development Organization (government)

Ministry of household trade (government)

Employees(internal)

Chartis Malaysia Insurance (AIG) (Insurance)

Stakeholders(internal)

TV advertisement (media)

Newspaper & magazines (media)

Travels information (media)

Globe Society pertaining to the Safeguard of Animals (civil action)

Greenpeace (civil action)

Ministry of tourism...


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